Marketing for hospitality and tourism
Kotler, Philip.
- Fifth edition.
- Pearson Education South Asia Pte. Ltd, 2010
- xxiii, 683 pages
978-0-13-504559-6 (casebound : alk. paper)
Hospitality industry -- Marketing.
647.94 K874 2010
978-0-13-504559-6 (casebound : alk. paper)
Hospitality industry -- Marketing.
647.94 K874 2010