Normal view MARC view ISBD view

Media and communication research methods : an introduction to qualitative and quantitative approaches Berger. Arthur Asa. - 5th edition. - SAGE Publications, Inc., 2020 - xix, 463 p.



ISBN: 978-1-54437174-0

Subjects--Topical Terms:
Mass media -- Research --Methodology. -- Communication -- Research --Methodology.

Dewey Class. No.: 302.23072 B461 2020