Normal view MARC view ISBD view

Strategic public relations management : planning and managing effective communication programs Austin, Erica Weintraub. - Lawrence Erlbaum Associates, Inc., Publishers. 2006 - 428 pages.



ISBN: 0-8058-5380-4

Subjects--Topical Terms:
Public relations -- Management.

Dewey Class. No.: 659.2 Au765 2006