Principles of marketing/ (Record no. 11710)

000 -LEADER
fixed length control field 00463nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250428s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9-71084514-4
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 K84p 1989
245 #0 - TITLE STATEMENT
Title Principles of marketing/
Statement of responsibility, etc. Kotler, Philip.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Prentice Hall, Inc.
Date of publication, distribution, etc. 1989
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 660 p.
526 ## - STUDY PROGRAM INFORMATION NOTE
Classification 600 Technology (App Sciences)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
942 ## - ADDED ENTRY ELEMENTS
Source of classification or shelving scheme
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Fund Source Property Number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Item type
        Main-Circulation Sibalom Sibalom MCIR 2019-09-13 Donations 1049-a   658.8 K84p 1989 UAMAIN 11619 2025-04-29 c. 4 2025-04-29 Book