Fundamentals of marketing (Record no. 11768)

000 -LEADER
fixed length control field 00515nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250428s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-061015-0
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 S792 1994
245 #0 - TITLE STATEMENT
Title Fundamentals of marketing
Statement of responsibility, etc. Stanton, William J.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 1994
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 697 p.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title (McGraw-Hill series in marketing)
526 ## - STUDY PROGRAM INFORMATION NOTE
Classification 600 Technology (App Sciences)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
942 ## - ADDED ENTRY ELEMENTS
Source of classification or shelving scheme
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Fund Source Total Checkouts Full call number Barcode Date last seen Price effective from Item type
        Main-Circulation Sibalom Sibalom MCIR 2025-04-29 Donations   658.8 S792 1994 UAMAIN 11679 2025-04-29 2025-04-29 Book