Marketing planning and strategy (Record no. 15480)

000 -LEADER
fixed length control field 00428nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250428s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-538-19120-1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 J13m 1981
245 #0 - TITLE STATEMENT
Title Marketing planning and strategy
Statement of responsibility, etc. Jain, Subhash C.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. South-Western Publishing Co.
Date of publication, distribution, etc. 1981
300 ## - PHYSICAL DESCRIPTION
Extent 651 pages.
526 ## - STUDY PROGRAM INFORMATION NOTE
Classification 600 Technology (App Sciences)
942 ## - ADDED ENTRY ELEMENTS
Source of classification or shelving scheme
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Fund Source Property Number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Item type
        Main-Circulation Sibalom Sibalom MCIR 1990-06-05 Main - General Fund 667   658.8 J13m 1981 UAMAIN 9194 2025-04-29 60.00 2025-04-29 Book