Contemporary brand management (Record no. 19318)

000 -LEADER
fixed length control field 00466nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250428s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-45224287-3
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number GS 658.827 J652 2015
245 #0 - TITLE STATEMENT
Title Contemporary brand management
Statement of responsibility, etc. Johansson, Johny K.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. SAGE.
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xi, 258 p.
526 ## - STUDY PROGRAM INFORMATION NOTE
Classification 600 Technology (App Sciences)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing) -- Management.
942 ## - ADDED ENTRY ELEMENTS
Source of classification or shelving scheme
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Fund Source Vendor Property Number Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Item type
        Main-Graduate Library Sibalom Sibalom MGS 2017-11-06 Main-General Income Global Int 2017-11-227I-5153   GS 658.827 J652 2015 UAMAIN 28531 2025-04-29 c. 2 7750.00 2025-04-29 Book