Advertising principles (Record no. 41250)

005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260603162451.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 971 08 6868 3
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.14 A449 2007
245 ## - TITLE STATEMENT
Title Advertising principles
Remainder of title marketing communications approach/
Statement of responsibility, etc. Alminar-Mutya, Ruby F.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Mandaluyong City, Philipipines
Name of producer, publisher, distributor, manufacturer National book store
Date of production, publication, distribution, manufacture, or copyright notice 2007
300 ## - PHYSICAL DESCRIPTION
Extent 159 pages;
Other physical details illustration;
Dimensions 23cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
526 ## - STUDY PROGRAM INFORMATION NOTE
Classification Technology (Applied Sciences)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element advertising
Topical term or geographic name entry element marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ruby F. Alminar-Mutya
942 ## - ADDED ENTRY ELEMENTS
Source of classification or shelving scheme
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Fund Source Total Checkouts Full call number Barcode Date last seen Price effective from Item type
          Main-Filipiniana Sibalom Sibalom 2026-06-03 Donation   659.14 A449 2007 UAMAIN F-36406 2026-06-03 2026-06-03 Book