Marketing for rainmakers : 52 rules of engagement to attract and retain customers for life 
Fragasso, Phil. 
 -  John Wiley and Sons.  2008 
 - xx, 279 pages. 
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<br/><br/><label>ISBN: </label>978-0-470-24753-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations.
<br/><br/><label>Dewey Class. No.: </label>658.8 F84m 2008