Strategic market management 
Aaker, David A. 
 - Eight edition. 
 -  John Wiley & Sons, Inc.  2008 
 - xiii, 322 pages 
<br/><br/>
<br/><br/><label>ISBN: </label>978-0-470-05623-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing -- Management.
<br/><br/><label>Dewey Class. No.: </label>658.8 A11199 2008