The marketing planner 
McDonald, Malcolm H.B. 
 -  Butterworth-Heinemann Ltd.,  1992 
 - vii, 143 p. 
<br/><br/>
<br/><br/><label>ISBN: </label>0-7506-0094-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8 M14m 1992