Consumer behavior 
Schiffman, Leon G. 
 - fifth edition. 
 -  Prentice Hall.  1994 
 - xix, 684 pages. 
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<br/><br/><label>ISBN: </label>0-13-669003-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.
<br/><br/><label>Dewey Class. No.: </label>658.8342 Sch3c 1994