Strategic management and business policy 
Wheelen , Thomas L. 
 - Fourth edition. 
 -  Addison-Wesley Publishing Company, Inc.  1992 
 - xxx, 1138 pages. 
<br/><br/>
<br/><br/><label>ISBN: </label>0-201-53281-6 
<br/><br/><label>Dewey Class. No.: </label>658.4012 W43s 1992