Weitz, Barton A. <br/><br/>
Selling :  building partnerships / 
Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr. 
 - 4th ed. 
 - xxv, 630 pages :  ill. ;  25 cm.  
 - The McGraw-Hill/Irwin series in marketing. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>0072315504 9780072315509 0071202765 
<br/><br/><label>LCCN: </label>00038323  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.
<br/><br/><label>Index Terms--Genre/Form: </label><br/> 
<br/><br/><label>LC Class. No.: </label>HF5438.25  / .W2933 2001 
<br/><br/><label>Dewey Class. No.: </label>658.85 W436 2001