Tutica, Janory

Consumer behavior : Module in Mktg. 2 : Decoding the minds of consumers : unravelling the art and sciences of consumer behavior / Janory P. Tutica. - 99 leaves ; 30 cm

Includes bibliographical references. Unpublished instructional material. For academic use only.





Consumer behavior
Marketing education
Business education

IM 658.8 T966 [2026]