Garrovillas, Eduardo P.  <br/><br/>
Out-of-the-box marketung principles that work and make sense /  
Eduardo P. Garrovillas  
 - xxii, 284 pages ;   22 cm  
<br/><br/>Includes bibliographical references  
<br/><br/>
<br/><br/><label>ISBN: </label>978-621-409-069-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>F 658.8 G2434 1997