Marketing of hospitality and tourism services 
Kumar, Prasanna. 
 - International edition 2010. 
 -  McGraw-Hill Publishing Company Limited.  2009 
 - xviii, 349 pages 
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry -- Marketing.
<br/><br/><label>Dewey Class. No.: </label>338.4791 K9637 2009