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Management, marketing and promotion of library services based on statistics, analyses and evaluation

K.G.Saur, 2006 . 464 pages. 3-598-21848-6

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Graphic design basics

Thomson Wadsworth, 2007 . xxi, 243 p. 0-495-18972-3

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Youtube marketing for dummies

John Wiley & Sons, Inc., 2019 . xiii, 368 pages 978-1-11954134-9

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Advertising in tourism and leisure/

Butterworth-Heinemann, 2001 . xii, 346 p. 0-7506-5432-5

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Advertising

McGraw-Hill Book Company. 1982 . xiv, 545 pages. 9-71080089-2

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Advertising and promotion management

McGraw-Hill Book Company. 1987 . xix, 649 pages. 9-71084154-8

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Marketing channels : infomercials and the future of televised marketing

Prentice Hall. 1994 . xxv, 308 pages. 0-13-075151-0

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Kellogg on advertising and media : the kellogg school of management

John Wiley & Sons, Inc. 2008 . xi, 292 pages. 978-0-470-11986-0

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Advertising and promotion management

McGraw-Hill Book Company. 1987 . xix, 649 pages. 9-71084154-8

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Advertising

McGraw-Hill Book Company. 1982 . xiv, 545 pages. 9-71080089-2

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Contemporary advertising and integrated marketing communications

McGraw-Hill Irwin, 2011 . xl, 774 p. 978-0-07-122060-6

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Integrated advertising, promotion, and marketing communications

Pearson Education South Asia Pte Ltd, 2012 . 463 pages 978-0-13-253896-1 (pbk. : alk. paper)

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Contemporary advertising and integrated marketing communications

McGraw-Hill Irwin, 2011 . xl, 774 p. 978-0-07-122060-6

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Advertising and promotion : an integrated marketing communications perspective

McGraw-Hill Education. 2015 . xxxvi, 842 p. 0-07-802897-3 (alk. paper)

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Advertising and promotion: An integrated marketing communications perspective

McGraw-Hill Education. 2018 . xli, 764,[83] pages 978-1-25992169-8

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Advertising and promotion : an integrated marketing communications perspective

McGraw-Hill Education. 2015 . xxxvi, 842 p. 0-07-802897-3 (alk. paper)

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Social media marketing : all-in-one

John Wiley & Sons, 2017 . xx, 716 p. 978-1-11933039-4

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Social media marketing

SAGE Publications. 2018 . xxi, 723 pages

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Guerrilla marketing excellence : the 50 golden rules for small-business success

Houghton Mifflin, 1993 . xi, 206 pages 0-395-60844-9

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Guerrilla advertising : cost-effective techniques for small-business success

Houghton Mifflin, 1994 . xi, 283 pages 0-395-68718-7

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