| 000 | 00463nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 250428s9999 xx 000 0 und d | ||
| 020 | _a9-71084154-8 | ||
| 082 | _a659.1 R71 1987 | ||
| 245 | 0 | _aAdvertising and promotion management | |
| 245 | 0 | _cRossiter, John R. | |
| 260 | _bMcGraw-Hill Book Company. | ||
| 260 | _c1987 | ||
| 300 | _axix, 649 pages. | ||
| 526 | _a600 Technology (App Sciences) | ||
| 650 | _aAdvertising. | ||
| 942 | _2DDC | ||
| 942 | _cB | ||
| 999 |
_c11400 _d11400 |
||