000 00580nam a2200181Ia 4500
008 250428s9999 xx 000 0 und d
020 _a978-0-470-37928-8
082 _a658.872 Sc3n 2009
245 0 _aThe new rules of marketing and PR : how to use news releases, blogs podcasting, viral marketing, and online media to reach buyers directly
245 0 _cScott, David Meerman.
260 _bJohn Wiley & Sons, Inc.,
260 _c2009
300 _axxxi, 287 p.
526 _a600 Technology (App Sciences)
650 _aInternet marketing.
942 _2DDC
942 _cB
999 _c11429
_d11429