000 00508nam a2200193Ia 4500
008 250428s9999 xx 000 0 und d
020 _a9-71084889-5
082 _a658.802 M12b 1990
245 0 _aBasic marketing : a managerial approach
245 0 _cMcCarthy, E. Jerome.
250 _aTenth edition.
260 _bToppan Co., Ltd.
260 _c1990
300 _axviii, 734 pages.
526 _a600 Technology (App Sciences)
650 _aMarketing -- Management.
942 _2DDC
942 _cB
999 _c11790
_d11790