| 000 | 00516nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 250428s9999 xx 000 0 und d | ||
| 020 | _a0-03-035271-1 | ||
| 082 | _a658.82 Sh6a 2003 | ||
| 245 | 0 | _aAdvertising, promotion, and supplemental aspects of integrated marketing communications | |
| 245 | 0 | _cShimp, Terence A. | |
| 250 | _asixth edition. | ||
| 260 | _bThomson South-Western. | ||
| 260 | _c2003 | ||
| 300 | _axxi, 650 pages. | ||
| 526 | _a600 Technology (App Sciences) | ||
| 942 | _2DDC | ||
| 942 | _cB | ||
| 999 |
_c11822 _d11822 |
||