| 000 | 00520nam a2200193Ia 4500 | ||
|---|---|---|---|
| 008 | 250428s9999 xx 000 0 und d | ||
| 020 | _a978-1-26008352-1 | ||
| 082 | _a338.47 Z48 2018 | ||
| 245 | 0 | _aServices marketing : integrating customer focus across the firm | |
| 245 | 0 | _cZeithami, Valerie A. | |
| 250 | _a7th ed. | ||
| 260 | _bMcGraw-Hill Education, | ||
| 260 | _c2018 | ||
| 300 | _axxviii, 514 p. | ||
| 526 | _a300 Social Sciences | ||
| 650 | _aMarketing -- Management. | ||
| 942 | _2DDC | ||
| 942 | _cB | ||
| 999 | _c29427 _d29427 | ||