Advertising, promotion, and supplemental aspects of integrated marketing communications Shimp, Terence A.

Publisher: Thomson South-Western. ; 2003Edition: sixth editionDescription: xxi, 650 pagesISBN: 0-03-035271-1DDC classification: 658.82 Sh6a 2003
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Item type Current location Home library Collection Call number Status Date due Barcode Item holds
Book Book Sibalom
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MCIR 		Main-Circulation 658.82 Sh6a 2003 (Browse shelf) Available UAMAIN 11735
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600 Technology (App Sciences)

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