| 000 -LEADER |
| fixed length control field |
01647cam a2200445 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
11962169 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
35344 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250704093702.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
000403s2001 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
00038323 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0072315504 |
| Qualifying information |
alk. paper |
|
| International Standard Book Number |
9780072315509 |
| Qualifying information |
(alk. paper) |
|
| International Standard Book Number |
0071202765 |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
11962169 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5438.25 |
| Item number |
.W2933 2001 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.85 W436 2001 |
| Edition number |
21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Weitz, Barton A. |
| 245 10 - TITLE STATEMENT |
| Title |
Selling : |
| Remainder of title |
building partnerships / |
| Statement of responsibility, etc. |
Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
4th ed. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Boston : |
| Name of producer, publisher, distributor, manufacturer |
McGraw-Hill Irwin, |
| Date of production, publication, distribution, manufacture, or copyright notice |
c2001. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxv, 630 pages : |
| Other physical details |
ill. ; |
| Dimensions |
25 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE |
| Title |
The McGraw-Hill/Irwin series in marketing. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE |
| Classification |
600-699 Technology (Applied Sciences |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Selling. |
| 655 ## - INDEX TERM--GENRE/FORM |
| Genre/form data or focus term |
|
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Castleberry, Stephen Bryon. |
|
| Personal name |
Tanner, John F. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0610/00038323-d.html">http://www.loc.gov/catdir/enhancements/fy0610/00038323-d.html</a> |
|
| Materials specified |
Table of contents only |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0610/00038323-t.html">http://www.loc.gov/catdir/enhancements/fy0610/00038323-t.html</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS |
| Source of classification or shelving scheme |
|
| Item type |
Book |