Strategic marketing / David W. Cravens and Nigel F. Piercy.

By: Cravens, David W
Contributor(s): Piercy, Nigel F. co-author
Language: Unknown language code Publisher: Boston : McGraw-Hill, c2010Edition: 9th edDescription: xv, 784 pages : ill. ; 23 cmContent type: Media type: Carrier type: ISBN: 0071081259Subject(s): Marketing. -- ManagementGenre/Form: DDC classification: 658.802 C898 2010
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Item type Current location Home library Collection Call number Status Date due Barcode Item holds
Book Book Sibalom
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MCIR 		Main-Circulation 658.802 C898 2010 (Browse shelf) Available UAMAIN 35338
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Includes bibliographical references and index.

600-699

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